The three guiding images for After Capitalism each have their own story and appeal. Today, let’s look at the values …
Traditional values have problems, too
I have “picked” on the postmoderns a few times with posts about the “mean green meme.” Green, by the way, comes from the …
Continue Reading about Traditional values have problems, too →
Values and the Holidays: Gray Thursday and Where Do We Go from Here?
I’ve done a few media interviews on the hot topic of shopping’s imminent encroachment into the Thanksgiving holiday. …
Continue Reading about Values and the Holidays: Gray Thursday and Where Do We Go from Here? →
Sacred Values and the Values Types
I had the luxury of a free Sunday morning to soak in the New York Times (yes, it should be a necessity!) and came across …
Modern Values Bulldozing to the Future
The full spectrum of values seemed to be in play in China in reading the Sunday New York Times. The eye-popping story …
Continue Reading about Modern Values Bulldozing to the Future →
New Values Types Summary Graphic
Could no longer avoid the Saturday morning to-do list item: "create summary graphic of values types described in …
Tapping values as central to brand success
A new study by WPP Group’s global research agency Millward Brown and Jim Stengel, former global marketing officer of …
Continue Reading about Tapping values as central to brand success →
Values have a center of gravity
Real life is messy and people typically do not fit into neat little boxes with values any more than they do in any other …
Introducing Four Types of Values for the Future
Having defined values in my last post, now is the time to describe the types of values shaping the future. I will cover …
Continue Reading about Introducing Four Types of Values for the Future →