The growing sophistication of consumers (aka "people'] at the leading edge of the value changes described …
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Bonus Material in ConsumerShift via QR Codes
Thanks to those who have picked up a copy of ConsumerShift. Some of you may have been wondering what those funny bar …
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Values Shifts and Rewiring Your Brain
On Saturday, I did a 54 minute radio interview with Dr. Bob Rose on his "Rewiring Your Brain" show on BlogTalkRadio. The …
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“Community” and Long Tail Economics
Saw a great example of how a band called the Dollyrots enlisted its community of supporters to raise money to record an …
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Are “middle class values” a myth?
I recently came across a World Bank paper with the provocative question: is there such a thing as middle class …
Coast to Coast Values
I'm excited to be talking about values with host Ian Punnett on Coast to Coast Radio Saturday night at 10pm Pacific …
Values have a center of gravity
Real life is messy and people typically do not fit into neat little boxes with values any more than they do in any other …
No spinning
I recently submitted a "rule of thumb" titled "Be Who You Are" for a blog "tips for entrepreneurs" run by my good friend …
Redefining the good life
My always alert friend and colleague, Josh Calder of the Foresight Alliance pointed me towards another relevant values …
The Value of Personas
ConsumerShift identifies seven emerging meta-needs based on the changes in consumer values, that are brought to life in …
The Value of Emerging Need States
ConsumerShift uses needs states for illustrating how values changes, along with universal needs, and contextual trends, …
The value of values
Thanks to you early adopters on ConsumerShift -- I really appreciate you! For those new to this series on values -- and …
ConsumerShift is now available!
My book on the future of values, ConsumerShift: How Changing Values Are Reshaping the Consumer Landscape, is now …
Research into assessing values
Secondary research plays a key role along with primary in understanding the future consumer landscape. It is challenging …
Comparing Notes on the Pace of Values Change
My friend and colleague, Josh Calder of the Foresight Alliance, passed on list of “Top 2011 Values for Moms and Dads are …
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Values Deep Dive: Transcendence
“[The way we invest our money] determines who we are as human beings with a soul that goes beyond the ego." This line …
Values Deep Dive: Authenticity
Authenticity is one of the core postmodern values identified in ConsumerShift. It is defined in the New Dimensions …
Are values universal?
Values, along with their accompanying needs and worldviews are universal in the sense that they apply across geographies …
Talking values at the APF V-Gathering
I'm going to do a talk on the future of values at the Association of Professional Futurist's upcoming V-gathering. APF …
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The Future of Values and Identity
The point has been made that changing consumer values are central to ConsumerShift because they are the best single …
Three worlds of values: values change is not just about changing values
Huh? My postings have emphasized the newly emerging postmodern and integral values. These are surely changing the …
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Five Key Changes in the Future Consumer Landscape: #5 Enoughness
ConsumerShift identifies the changing consumer values and external trends that are remaking the consumer landscape. Five …
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Five Key Changes in the Future Consumer Landscape: #4 Self-Expression
ConsumerShift identifies the changing consumer values and external trends that are remaking the consumer landscape. Five …
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Changing Values and “Enoughness” Suggest Economic Stimulus Won’t Work
Economic stimulus is in the news a lot. A recent New York Times piece noted that: "Since the economy began to falter in …
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Five Key Changes in the Future Consumer Landscape 3: Anti-Consumerism
ConsumerShift identifies the changing consumer values and external trends that are remaking the consumer landscape. Five …
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Five Key Changes in the Future Consumer Landscape 2: Connection
ConsumerShift identifies the changing consumer values and external trends that are remaking the consumer landscape. Five …
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A CASE for change: Authenticity
A “rethink” of values is underway and described in ConsumerShift. At the core of the rethink are shifts toward …
The Great Recession as an enabler of changing values
Typically recessions are bad news for changes of any type. They tend to induce a degree of paralysis--a hunker down, cut …
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Needs values and worldviews
ConsumerShift takes the point of view that values changes are the single best indicator for gaining insight into the …
The best values are context appropriate
One of the dangers of a developmental approach is that it appears hierarchical and implies that the “top” is the best. A …
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