Had to pull together some thoughts recently on what ConsumerShift implied for consumer products companies. Here’s the …
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Emerging Need State 14: I am not a consumer
Demanding to be treated as a whole person, not just a statistic that makes purchases “I am not a consumer” is the …
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Five Key Changes in the Future Consumer Landscape 3: Anti-Consumerism
ConsumerShift identifies the changing consumer values and external trends that are remaking the consumer landscape. Five …
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